So in today’s post, I’m gonna talk about how to start your own digital marketing agency, okay?
How did you start how to get your first clients and Online Business ?
And then how to go through take it from zero to ten thousand dollars per month.
Okay, and then once you’re at ten thousand dollars per month How many of you guys would love me to show you?
How to take it from ten thousand dollars per month to even a hundred thousand dollars per month in Online Business ?
How would you guys like to see exactly what I’ve done to go through within twelve months?
Take my business from in essence zero to over a hundred thousand dollars per month with what I’m doing here, okay with Online Business ?
We’ve got star from Venice Beach what welcome star Okay, awesome guys.
That’s we’re gonna cover today at AgencyConsultin.io and more things too. We’re gonna go through because obviously like if you’re wanting to start your own digital marketing agency. That’s the core that’s obviously the title of this video.
You need to know how to get your first clients. You know how to go to have success with those clients because I know a lot of people. They like want to start their own agency, but their biggest fear .
This is me a couple years ago is why I want to get clients. But what if I have no idea how to help them how to run ads for them how to get leads or success or any of that stuff.
How to really build a digital marketing agency?
So, I want to cover that for you all today get those first couple and honestly, you can run your own market agency as a one-man show and take in a ten thousand dollars per month Fairly easy.
It really is not that hard. That’s what I went through and did but now I’ve kind of merged to the fact where I am Just you know I’m trying to go through and specialize only in sales and market.
We’re going to talk about that here as well, okay, so Awesome guys.
Let’s jump into this so the first point.
What you need to do first is go through and get experience with Facebook advertising with marketing with starting your own agency.
Whether it’s SEO Facebook Ads Google Ads whatever it is and so Number one key point number one kind of contradicts number two which I’ll tell you about here It is a little bit, but you need experience, so it doesn’t matter.
What clients you’re going to go through and grab could be chiropractors, dentists, real estate agents, gym owners, restaurants anything you just need to go through and get familiar with the whole Facebook advertising marketing process right now when I first got started This is me back when I was super naive with all this stuff.
Whatever the timeframe is and say hey look you know I’ve been really studying Facebook advertising.
It’s really hot right now, there’s so many successful case studies out there and I want to go through and help you with your restaurant with your gym with your you know real estate agency.
Whatever it is and help you go through and market that business Okay, so you go through and you say hey?
You don’t even have to pay me Okay After the two-week trial or before we trial whatever you’re doing you can say then we can go through and we can talk about What the right amount to pay me is?
Marketing Agency: The TRUTH About Running An Agency (2019)
And we kind of move forward from there, okay, so we’ll just like we’ll use your Facebook advertising money Okay So they set aside a budget of 200 400 500 whatever the number is and you go use that money to gain that skill set Because honestly guys I’ve been through a lot of Facebook advertising Courses and all that stuff especially when I first got started but honestly at the other day it all comes down to just getting that experience and going through and Using the ads manager in Facebook or Google or any of that stuff And you will learn way quicker way more by actually going through and gaining that experience okay, so anyway, that’s number one and the best way to go through and get clients you guys have probably seen this on some other trainings of Mine or some other people is just going through and posting on Facebook hey, I’ve been studying Facebook ads where I’ve been studying you know at Google Ads or whatever you’re like been focusing on and I’m looking for some people to go through and help them out.
Struggling to Start a Digital Marketing Agency in 2019? Here’s a Online Business on what to do, step by step:
(soft music) (soft music) - Have you ever had this experience? You try your very best to sellyour products and services you explained the wholething it makes perfect sense to the prospect but yetat the end they don't buy.
And you wonder, what's going on? Why the hell they don't buy? Today we're gonna talkabout the five reasons why people don't buy.
The first reason whypeople don't buy from you is no need or low need.
So in spite of how great yourproduct is or service is, but the prospect they might not need it or they might not need it right now.
So what do you do? Imagine this you're going to the mall, and you know how you'rewalking through the mall, walking to your store, thestore that you want to go to, In the middle, may be itis in between the booth someone talks to you hey try this thing freesample or try this cream on.
They are interrupting you.
You have no need to buy there and you find it annoying.
Well there you go, there is no need.
You cannot convince someoneif they don't think that they need your product or they want your product or services.
There's nothing you can dowith these type of prospects, it's better to cut yourlosses and save your time you qualify them and then youdisqualify them very quickly and then you move on.
So that's reason number one-no need.
Reason number two, no urgency.
You see delay kills the sale.
When they say to you thatoh yeah you know what, I'll think about it, I'll get back to you, send me more information all of that stuff it's lack of urgency.
They don't see that whythey need to buy right now.
You haven't given them a reason why they need to do it right now.
You see tomorrow never comes.
What you don't close today.
you will not close tomorrow.
Although they'll be very nice to you and they'll be very polite, and say yeah you know what follow up with me three months from now, I'll get back to you,no you'll hear from me.
And guess what happens comment below.
What happens when they say that? You never hear from them again.
Delay kills a sale.
So what could you do? You need to demonstrateyou need to show them that hey why they need to do right now.
Maybe it is an exclusive offer, maybe it's limited quantity that we only have so many of these.
If you don't buy rightnow well they run out, you will not be able to get them anymore.
Or it could be limited time.
That hey this is only availablewithin this period of time or this offer is only available within this period of time.
You have to give peoplea little bit of push otherwise they don't act.
Reason number see why peopledon't buy is no desire.
You see people don't buy what they need they buy what they want.
They want a car, they want a house, they want a new suit, they want their bed, just like my wife Jenny they want a new pair ofshoes, they want a vacation, they don't necessarily need it.
You think about a lotof things in your life we don't actually need.
You don't need that new computer.
You don't need that new table.
You don't need that new video game.
You want it, the desire.
How do you create that desire? How do you create that insatiable desire that people want to buywhat you have to offer.
Usually, you do that with an offer.
An irresistible offer.
How can you make it so compelling? How can you make whatyou sell so interesting and compelling andirresistible to your prospects? That is a no-brainer and so hey, you know what, I want this.
And you can create that desire or you can tap into the existingdesires they already have, that's already within them.
You see human beings weonly have so many desires.
It's not as complex as you think.
In the future, I mightmake a video on that if you're interested comment below and I'll make a video for you.
So for now reason number three no desire.
No desire no sale.
Reason number four whypeople don't buy no money.
This is probably the most common one.
No money or they don't have a budget or they don't have themoney right now available to buy what you want to offer to them.
Now this may or may not be the case, if you're actually selling to people who's got no money, my question to you is, whythe hell are you selling to people who cannot in the first place afford what you offer.
But let's say they do have the money or they can find the money somehow.
What this usually means is no value.
What they're saying isyeah I can't afford it.
Maybe they can't affordit, but chances are is what they're saying is Idon't see the value in this.
I don't see like why this cost so much.
We as a closer we havenot presented our offer in a compelling way that they could see in terms of money and value.
Everyone in mentally think about this they have this scale,value versus money, right? Which one weights more andwhen you have a lot of value and they compare okayfor this amount of money, I can get this much value suddenly they have more desire,they're more urgency that they want what you have to offer.
So reason number four whypeople don't buy no money.
Reason number five, why people don't buy fromyou because of no trust.
They don't believe you,they don't trust you, they don't trust yourproduct and services.
they don't trust your company.
So how do you handle this? You can do this a number of ways.
You can do that by givingthem more social proof, by giving them some testimonials, where your other customerswhat they have to say about your products and services, proof, social proof or you can tell them that your history of the company.
How long you have beenaround or proof or data or case study if you're selling anything in the health and fitness niche, maybe show them some of those proof.
Show them what the scientists have to say.
If they don't trust you they cannot buy.
It's very very importantbut that's one more point not that they don't trust you, there's one thing thatvery few entrepreneurs and closers understand.
They don't trust themselves.
Yes they don't trust themselves.
They may trust your product, they trust your companybut they don't believe that it would work for them.
They don't believe thatthey would even use it.
They know okay its gonnabe another product I buy, I'm gonna put that on ashelf, I'm not gonna use it, It's gonna be a waste of money.
How is this time going to be different? You have to address that.
So not just trustingin you and your company and your brand are trusting in themselves.
And most people believe or notthey do not trust themselves because their track record is not good.
So let's say you're sellinga weight loss solution.
Oh here's another one they know I've been on 10 different diets and try20 other weight loss solutions Oh my god this time it is gonna fail.
How do I know it's gonna work.
Even they trust you,you have testimonials.
you have proof you have all these things, but they don't trust themselves, well you know I'm not gonna do this.
I know I've alreadylooked at my track record all these things I've triedI have already failed, How is this gonna be different? So when you're marketing in your brand in your message you need to address that.
I want you look at thesereasons why people don't buy.
No need no sale, no urgency no sale, no desire no sale, no money no sale and no trust and no sale.
I want you to look atthe way that you close.
The way you're doing your marketing.
How can you create trustin the marketplace? How can you make sure that you communicate and articulate your value, so people can see that you know what, it is totally worth to buywhat you have to offer.
How can you communicate? How can you create the irresistible offer so people desire what you're selling? How can you create that sense of urgency so they buy right now not tomorrow? And how can you solve theproblems that they have? How can you give asolutions that they need? That's how you handle these objections.
So five reasons why people don't buy.
Think about that.
Pricing Digital Marketing Services for Your Agency in 2019 [COMPLETE GUIDE]
♫ Get 'em up, get 'em up, ♫ We can go 12 down.
♫ I'm in the ring with my hands held high.
- What's going on, guys? JR here, welcome to another video.
In this video, I'mactually in the corvette.
And I'm gonna the answer the question, or I'm gonna give you guys a way, to close the clients on the phone before you even actually get on the phone.
So, basically what you want to do is, before you get on the phone with someone to do business with them or if you're going to bemeeting with them in person.
Before you meet them orget on the phone with them, you want them to think very highly of you before you get on the phone with them, before you meet with them in person.
So, I'll explain why in a bit, but there was a study done where they took a universityclass of about 30 people and they each, they gave them a substitute teacher for the day.
But before the substitute teacher came in, they gave half the group a bio, like a biography onthe substitute teacher, and the other half a different bio.
So one of the bios was very positive and one of them was very negative.
So one of them said, this professor is a cold-hearted professor, he's very strict, he's just a cold person to deal with.
And then the other half got a positive bio that said, he's a great teacher, he's a great person,he's a very nice person, he's pleasant to deal with, all these different things.
So then he came in, he gave his lecture.
And at the end of the class they gave all of the students a survey.
And they said, how wouldyou rate Mr.
So and So on his performance today? So the half that got thenegative biography of this guy, they had very negativeand unfavorable reviews.
But the half that gotthe positive biography, they had very positive reviews.
Now, how could this be if they both just witnessed the same exact lecture? Well, it's all in the pre-framing.
How you pre-frame your potential clients, your potential customers, is going to determine howthey interact with you and how likely they are to close.
So let me give you a real life example.
Before I used to pre-frame people before I got on the phone with them, I'd get on the phone and their number one, their number one objection, or the number one thingon their mind would be, is this guy legit, is this a scam? Can he really get me results? All these different things.
So then, once I learned about pre-framing, I made a video.
I made a video and I showed them, and actually the video ofme talking about this video is on my Facebook, it'sactually on this YouTube channel another video, I'll makesure I link to it below.
So I made this video.
And I took them throughthe entire process.
I took them through the entire process.
And then any time I got a client.
So I took that videoand I ran it as an ad, and that was my pre-framing.
But any time I got a client that didn't come from that ad, like maybe I was doingcold email outreach, or a referral or whatever, I would make sure thatI send them this video so that they're now pre-framed.
So, eventually I learnedto take it up a notch, and now I made a speaker reel video, and I have videos of me on TV.
And I send that to people and I say, "Hey, before we talk, just watch this "so you can get to know a little more "about who I am and what I do.
" So another way that I seethis done wrong all the time, is anytime you're speaking, anytime you're gonnabe speaking somewhere, doing a presentation, you usually are going tobe introduced by someone.
So, instead of leaving it to chance and hoping that this person gives you a favorable introduction that is going to cause thecrowd to think highly of you, what I do, is I havethe speaker reel video, me on TV and all these different things.
And I get to kind of pick how I want the audience to perceive me.
So anytime I'm being introduced to speak, and they say, how do youwant to be introduced? I usually just play thisvideo at the beginning, and it builds me up in the crowd's mind.
So then when I come out, they're already primed to think highly and think favorably of me.
So that is a huge, huge key.
So as soon as I started pre-framing, when I'd get on the phone with people, or I'd get e-mails from people and they'd be like, "Hey JR, I just want to makesure we're still on today, "I'm very excited tospeak to you on the phone.
"I'm very exited to speak to you.
" So anytime I got a messagelike that from someone, like say I'd send them thevideo to pre-frame them, and they wrote back and said, "I'm very excited to speak to you," I knew that they were pre-framed properly, and they're ready, they're already primed for me to get on the phone with them.
Anyways, that's all Igot for you guys today.
That is a huge tip.
Now, one last thing.
Now, you might be thinking, "Well JR, I haven't been on TV.
"I haven't spoken anywhere.
" A year ago, I hadn't been on TV, I hadn't spoken anywhere either.
Make it happen.
It sounds difficult, but it's not.
Make it happen, look outfor those opportunities.
But, if you're like, okay, I want to make this video today but I don't have these things, go to an event and takesome credibility shots.
At these different marketing events, there's usually somefamous marketers there.
Like, you can run into Tai Lopez or Russell Brunson, or whoever.
Have somebody follow you around with a video camera whenyou're meeting these people and shaking their hands, and just take differentshots of you at the event, talking to people, meeting people, and just overlay that ina video with you talking, and talking a littlebit about who you are.
Add some dramatic music, be done with it.
Just being at an event and getting shots of you shaking hands with people and talking to peopleand making people laugh, it comes off as a credibility clip.
Another thing you can do, and this one is, this is another one of my little hacks, at every event that you can go to, or any event where there'sa stage or whatever, usually, if it's a full day event, there's a lunch break.
So what happens if there's a lunch break? Everybody gets up and startswalking towards the room.
So if you want to get yourquick credibility shot, and I wish I would have known about this when I was first starting out, quick jump on stage inbetween the lunch break.
Get someone to take liketwo pictures of you, two or three pictures of you onstage with different poses,and then just use that as credibility shots.
Or you can use that,they can take a video, or anything like that.
Also, that goes a long way towards getting speakinggigs other places, but I'll do another videoon that in the future.
Anyways, that's all I'vegot for you guys today.
I've got a pretty longdrive here in front of me.
I'm actually heading back home now.
But good thing that I'm in the corvette.
So it's been a lot of fun so far, I've been enjoying this car quite a bit, but I'm getting ready to geta cool vinyl for the back that's gonna have a websitewith an opt-in for people.
This car gets a lot of attention, and a lot of people wanna ask what I do, and they wanna ask me if they can take pictures with it and stuff, so I figured, if I get a vinyl in the back with a domain name, I can get free traffic directed to that with this car, so that'll be pretty cool as well.
Anyways, I will catch youguys soon in another video.
Let me know in the comments below, what other tips you might have for pre-framing clients before you get on the phone with them.
Make sure that you comment and subscribe.
Also, click the notification bell below to join the notification squad.
Also follow on instagram @theJrRivas, and I'll be back at you guys tomorrow with another video.
- How To Start Your Own Marketing Agency | 6-Figure Agency Coaching | Starting an Online Business
- How To Start Your Own Marketing Agency | 6-Figure Agency Coaching | Digital Marketing
- How To Start A Digital Marketing Agency | 6-Figure Agency Coaching | Social Media Marketing
- Digital Marketing Agency Business Plan | 6-Figure Agency Coaching | Paid Social Media Marketing
- How To Start Your Own Marketing Agency | 6-Figure Agency Coaching | Paid Traffic
- Digital Marketing Agency Business Plan | 6-Figure Agency Coaching | Lead Generation
- How To Close Clients | 6-Figure Agency Coaching | Coaching Course